- Are they unaware of the site?
- Are they aware, but the site is not compelling enough for them to interact?
Monday, July 7, 2008
Content remains king - awareness still required
As we work on the class of 74 website for NHS, we continue to grapple with 2 variants of a basic question:
Why aren't more folks signing up?
In the interim, we'll keep driving new content to http://www.nhs74.org AND keep trying to increase awareness.
On a separate note, check this out - vote for the city's best burger brought to our attention by John Hill - and note that Quatman Cafe is in the running. Vote early and often!!!!!